Well this can be taken two ways:
- It is a bold move into the digital age, or
- It is trampling all over tradition
I am leaning towards a bold move, but man, it is ugly.
As part of the Compaq Cup contested between New Zealand’s Black Caps and India and Sri Lanka, Hewlett Packard have had a great idea:
Rather than inscribing a name on a silver trophy, let give the gift that keeps on giving ie. a digital LCD screen that displays highlights, fan messages and statistics from the winning team.
While this seems like a great innovation, I have a word of warning.
Imagine the trophy cabinet after a few years of these being given out for a successful team (Say India, not NZ unfortunately)
It would look like a Noel Leemings TV display area.
Imagine the amount of energy it would need to power all of those screens. Not like a simple tin cup!